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Sales

Sales cycles are longer, harder to control

Sales cycles are longer, harder to control

Pixel Lab
Blog, Marketing, HubSpot, Sales, CRM
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Deals no longer move in straight lines.
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Marketing creates demand that sales cannot convert

Marketing creates demand that sales cannot convert

Pixel Lab
Blog, Marketing, HubSpot, Sales, CRM
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On paper, demand generation is working.
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Lead volume is up. Lead quality is down

Lead volume is up. Lead quality is down

Pixel Lab
Blog, Marketing, HubSpot, Sales, CRM, leads
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On the surface, the numbers look healthy.
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Revenue forecasting is unreliable

Revenue forecasting is unreliable

Pixel Lab
Blog, Marketing, HubSpot, Sales, CRM, revenue
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Revenue forecasting should create certainty.
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Teams are asked to do more with less

Teams are asked to do more with less

Pixel Lab
Blog, Marketing, HubSpot, Sales, CRM
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Headcount remains flat. Expectations rise. Complexity increases.
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Channel fragmentation is breaking the customer experience

Channel fragmentation is breaking the customer experience

Pixel Lab
Blog, Marketing, HubSpot, Sales, CRM
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Most organisations do not suffer from a lack of channels.
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Post-sale expansion is underleveraged

Post-sale expansion is underleveraged

Pixel Lab
Blog, Marketing, HubSpot, Sales, CRM
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Teams invest heavily in acquisition.
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Customer retention is slipping

Customer retention is slipping

Pixel Lab
Blog, Marketing, HubSpot, Sales, CRM, customer retention
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For many organisations, demand generation appears healthy.
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When pipeline forecasting fails, strategy follows

When pipeline forecasting fails, strategy follows

Pixel Lab
Blog, Marketing, HubSpot, Sales, CRM, Pipelines
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This is not a sales problem.
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When sales success depends on the individual

When sales success depends on the individual

Pixel Lab
Blog, Marketing, HubSpot, Sales, CRM
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This is not a talent problem.
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