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HubSpot

Reporting is slow, manual and distrusted

Reporting is slow, manual and distrusted

Pixel Lab
Blog, Marketing, HubSpot, Sales, CRM
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Reporting should accelerate decision-making.
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Buyer journeys are fragmented across tools

Buyer journeys are fragmented across tools

Pixel Lab
Blog, Marketing, HubSpot, Sales, CRM
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Campaigns perform. Leads are generated. Dashboards indicate success.
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Sales and marketing alignment breaks at the handoff

Sales and marketing alignment breaks at the handoff

Pixel Lab
Blog, Marketing, HubSpot, Sales, CRM
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Campaigns perform. Leads are generated. Dashboards indicate success.
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Paid acquisition ROI is harder to justify

Paid acquisition ROI is harder to justify

Pixel Lab
Blog, Marketing, HubSpot, Sales, CRM
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Paid acquisition is no longer defended by traffic metrics.
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Third-party cookies are disappearing

Third-party cookies are disappearing

Pixel Lab
Blog, Marketing, HubSpot, Sales, CRM
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This is not a minor technical adjustment. It is a structural shift.
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When email engagement declines

When email engagement declines

Pixel Lab
Blog, Marketing, HubSpot, Sales, CRM
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Email is not failing. Undisciplined email is.
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When AI floods channels with sameness

When AI floods channels with sameness

Pixel Lab
Blog, Marketing, HubSpot, Sales, CRM
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AI has lowered the cost of content to near zero.
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When content production is high

When content production is high

Pixel Lab
Blog, Marketing, HubSpot, Sales, CRM
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Most organisations are producing more content than ever.
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When marketing attribution is unclear

When marketing attribution is unclear

Pixel Lab
Blog, Marketing, HubSpot, Sales, CRM
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Most marketing teams are not failing to perform.
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When sales performance depends on individuals

When sales performance depends on individuals

Pixel Lab
Blog, Marketing, HubSpot, Sales, CRM
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Most sales teams don’t have a performance problem.
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