Growth Strategy
Pixel Lab delivers insightful marketing strategies to meet your business objectives. Firstly, we identify your customers’ needs and motivations, home in on your points of differentiated value and then build a plan to increase your presence and market share.
Connect with your buyers
Successful businesses address their customers’ problems head-on; they waste no time in providing answers and satisfying their needs.
To do this you must really, really understand your customers; their pain points and what makes them tick. Knowing them inside out and back to front means creating relevant content is straightforward and highly effective. In our experience to get the most out of inbound marketing and to avoid the pitfalls of generic messaging, this stage in the planning can’t be overlooked.
Merton Court School's
sales enquiries rose by 700%
with Pixel Lab.
Nail your proposition
A customer-centric proposition says: it’s not about us, it’s about you, the customer.
A strong value proposition is the backbone of all your sales and marketing efforts; the thread that ties everything together. Pixel Lab can help you articulate your story with consistent resonant messaging across all channels.
Close sales
What you learn in the persona development process will support your sales team.
They will then be armed with content designed to generate a specific response from target customers.
Gain a competitive advantage
Competitive analysis gives you an insight into what’s working and what’s not for others in the market.
By mapping out your key competitors together, we can identify areas of weakness to capitalise on and winning tactics that you can adopt in your own unique style. The focus here will be on overall digital experience, key messaging, proposition and content.
Data, Tools and Analytics
This is where art meets science
Gut instinct backed by hard data is a powerful combination. Our team of experts will analyse your sales funnel efficiency with HubSpot to ensure you’re making informed decisions.
Strategy Workshop Pricing
Our pricing is flexible. Don’t see what you need here? Contact us to discuss your project.
Starter Workshop
£2,500*
- Perfect for start-ups and small to medium-sized ambitious business that want to build firm foundations for growth. This retainer will kick start your inbound marketing.
Scale-up
£5,000*
- Established businesses that want to grow to the next level would benefit from a full-service inbound retainer. Aligning your sales and marketing teams to drive conversions online.
Bespoke
£POA*
- The bigger the business and the greater your hunger for growth the more support is needed to help get you to where you want to be.
*All prices are indicative and +VAT