
Krucial's seamless transition to HubSpot

Industry
Technology
Challenge
Krucial faced significant challenges during a rebrand/relaunch phase, with their outdated system, which impeded their ability to efficiently access reporting tools and consolidate data on a single platform.
Results
Teaming up with Pixel Lab allowed Krucial to successfully integrate HubSpot CRM, resulting in streamlined data access and improved reporting efficiency. Meeting the all-important deadline meant that it hit the ground running.
Key Product
CRM

About Krucial
Krucial provides remote monitoring technology so that its clients can receive data from sensors in any corner of the globe via satellite. The technology helps businesses transform for the better. Connecting them to the information they need, and making sure they stay connected - no matter what.The Challenge
Krucial, a progressive company committed to technical innovation and excellence, was struggling with an antiquated system that significantly hindered their operations. Their current web platform was inadequate for efficiently accessing reporting tools and consolidating essential data, leading to operational inefficiencies and challenges in data management.
The Solution
Krucial sought a comprehensive solution to update their data management and reporting systems. After considering various options, they decided to collaborate with Pixel Lab to implement HubSpot CRM. Pixel Lab's expertise and successful history in HubSpot CRM integration made them the perfect partner. The integration process was seamless, and Krucial soon started to experience the advantages of having all their customer data available on a unified platform. Launch timing was also critical as Krucial was also rebranding and relaunching during the same time period, with an immovable deadline to meet.
The Results
After successfully integrating HubSpot CRM and hitting the required launch date, Krucial saw marked advancements in their customer data management and reporting functions. The transition allowed them to consolidate all their data into a single platform, significantly enhancing accessibility. Furthermore, their reporting processes became more efficient. These advancements have empowered Krucial to function more effectively, enabling informed marketing decision-making based on real actionable insights.