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EFAM Air's online transformation

man fixing air con unit

Industry

Service

Challenge

EFAM Air faced significant challenges with its outdated CRM system, which lacked comprehensive reporting tools and failed to provide a unified customer view. This led to operational inefficiencies and a fragmented approach to managing customer relationships.

Results

Following the integration of HubSpot CRM, EFAM Air experienced streamlined operations, improved access to advanced reporting tools, and achieved a unified customer view. This transformation enabled better data-driven decision-making and enhanced customer engagement.

Key Product

CRM

efamair.com
Our Services

About EFAM Air

EFAM Air work across domestic and commercial properties offering full service solutions on all ventilation systems and property types. They work with some of the largest manufacturers of IAQ products and contribute towards the guidance that guides the entire industry.

The Challenge

EFAM Air faced challenges with an outdated CRM system that severely limited its ability to generate detailed reports and maintain a cohesive view of its customers. This fragmented system led to inefficiencies across its sales and marketing operations, making it difficult to manage customer relationships effectively.

The Solution

They recognised the need for a more robust CRM solution and discovered HubSpot CRM as a potential way forward. After evaluating several options, they chose HubSpot for its ability to integrate all customer-facing departments and provide comprehensive data management. Pixel Lab was brought on board to facilitate the integration, and further on, Pixel Lab was also appointed to develop EFAM Air's a new HubSpot website.

The Results

The integration of HubSpot CRM by Pixel Lab yielded significant improvements for EFAM Air. They saw an increase in reporting efficiency, an improvement in customer engagement, and a reduction in CRM-related issues. Overall operational efficiency was boosted. These enhancements allowed them to make more informed, data-driven decisions and foster stronger customer relationships.

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